McDonald’s Japan abruptly ended its limited-edition Pokémon card promotion just hours after its launch over the weekend, sparking frustration and backlash from fans and customers. Originally set to ...
Watsons has topped the list of best-loved brands by consumers in Malaysia. The Hong Kong-based health care and beauty chain beat Japanese apparel brand Uniqlo and tech giant Apple to claim the top ...
John Wren, who has led Omnicom since 1997, is preparing his business for its biggest and most ambitious deal yet with the acquisition of rival Interpublic Group (IPG). The deal will create the world’s ...
Announced at Cannes 2025, Meta has expanded its Advantage+ advertising platform with new generative AI tools that bring advanced creative automation to advertisers and agencies. At the core of Meta’s ...
Yabin He’s debut on the 2025 Power List highlights his transformative leadership as chief growth officer at McDonald’s China, where he has redefined brand growth in one of the world’s most competitive ...
Campaign Asia-Pacific is now accepting nominations for Women to Watch 2025, our annual list honouring exceptional women in advertising, media and marketing communications. Now in its 13th year, our ...
As the industry reels from The Competition Commission of India’s (CCI) raids on the offices of global advertising giants like GroupM, Publicis, Dentsu, and Interpublic Group (IPG) over the last three ...
People aren’t posting as much anymore, there are too many adds, it’s been taken over by influencers, it’s become toxic, there’s too much misinformation, there are too many bots… the list of gripes ...
Omnicom’s decision to buy Interpublic and create the world’s biggest agency group was not a complete surprise. Campaign has been reporting for the past 18 months about the likelihood of consolidation ...
The Enforcement Directorate (ED), India's premier agency investigating money laundering and enforcing foreign exchange laws, conducted raids at 19 locations across Mumbai, Delhi, and Gurugram as part ...
The marketing and communications industry thrives on fresh perspectives and bold ideas, and this year's Campaign Asia-Pacific 40 Under 40 winners embody that spirit in abundance. We received ...
Apple has staged a relay race featuring two mixed teams made up of athletes with and without disabilities. “The Relay” sees two teams of four compete across sprinting, cycling, swimming and distance ...