Matthew Bromberg says the new Unity AI will be showcased at GDC in March. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

Unity CEO Matthew Bromberg has touted generative AI advancements in its game engine that'll soon enable users to "prompt full casual games into existence" just by using natural language. While ...

Unity stock has tumbled twice recently, first after Google's Project Genie Reveal, and then after a disappointing earnings report. Project Genie is impressive, but it won't replace video game engines.

Feb 11 (Reuters) - Shares of videogame engine maker Unity Software (U.N), opens new tab dropped nearly 30% on Wednesday after the company forecast first-quarter revenue below Wall Street expectations, ...

Unity (U) stock plunged 24% to $29.10 after Google DeepMind unveiled Genie 3 AI that generates interactive worlds from text. Unity CEO calls world model AI a powerful accelerator. Unity powers 70% of ...

The prototype represents Google’s push into immersive content creation, potentially challenging companies like Unity, which provides tools for game developers, and platforms like Roblox, which offers ...

Apple today introduced a vibrant new Black Unity Apple Watch band called the "Unity Connection Braided Solo Loop." The band features the colors of the Pan-African flag, containing multiple shades of ...

Unity (U) appears to have successfully initiated a turnaround. The company is finally back to positive growth, as its AI-powered advertising engine is operating in full force. This is a name that had ...

Unity is allegedly introducing a new annual fee for its largest Enterprise users, requiring a "minimum commitment" of $250,000 to $2 million, depending on each game's revenue. It will reportedly be ...

To use some technical business parlance, Unity has had an absolutely shocking few years. After establishing itself as the near-de facto game engine for indie and mid-tier developers in the 2010s, it ...