As financial crime grows in scale, speed, and sophistication, banks are increasingly turning to artificial intelligence, ...
The future of customer targeting isn't about knowing more—it's about acting faster and smarter on what you already know.
Machine learning didn’t disappear — it embedded itself. These seven competencies define what marketers must architect, govern and measure for 2026.
If you've been paying attention to the local martech (marketing technology) scene, you've probably noticed a pattern: ...
The Fine and Specialty Chemicals Market is entering a transformative phase of high-value innovation and application-specific ...
From boardrooms to back offices, South African companies are moving beyond AI hype and into execution, writes SAP's.
Every marketer should understand these 30 commonly used data analytics terms so they can create meaningful sales and campaign ...
Data-driven advertising bridges this gap by transforming insights into real-time action. It allows brands to target the right audience, deliver relevant messaging, and adjust campaigns instantly based ...
The transaction monitoring market is expanding as financial institutions adopt AI- and analytics-driven solutions for real-time fraud detection, with the U.S. segment growing from USD 4.33 billion in ...