Forbes contributors publish independent expert analyses and insights. Serenity Gibbons is a business consultant who covers entrepreneurs. This article is more than 7 years old. Every entrepreneur ...

Business owners often spend a great deal of time and resources on keeping their existing clients, by cultivating good relationships and maintaining a high standard of customer service. Consistently ...

Forbes contributors publish independent expert analyses and insights. William Arruda covers personal branding, leadership, and careers. You've heard it countless times: "You never get a second chance ...

Human beings are built to size each other up quickly. These first impressions are influenced by a number of factors, such as facial shape, vocal inflection, attractiveness, and general emotional state ...

Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New School ...

You’ve heard it a million times. Sometimes the phrasing is a bit different, but the main message always remains the same; be sure to make a great first impression, because you’re only going to get one ...

Opinions expressed by Entrepreneur contributors are their own. You’re likely already familiar with the power of first impressions. Maybe you’ve utilized it as a tool while professionally networking.

Think back to the last time you met someone new. What about them stood out to you right away? You might have noticed something you admired, like their perfectly matched outfit or adorable dog. Or, you ...

Opinions expressed by Entrepreneur contributors are their own. If you think any old website will do for your business, read this. It takes less than two-tenths of a second for an online visitor to ...

There’s a shift happening in digital advertising. For years, remarketing hinged on clicks: someone had to visit your site, trigger a pixel, and leave behind a trail you could follow with ads. But what ...