YouTube now lets creators promote Shorts. Promoted Shorts target viewers likely to engage with the creator's channel. This makes it easy to boost Shorts without a full Google Ads campaign. YouTube ...

Even in the age of TikTok, YouTube viewership continues to climb. While Google’s iconic video streaming platform has traditionally pushed creators to produce longer videos that can accommodate more ...

YouTube is being overrun with AI slop. And it probably doesn’t help that YouTube itself, and owner Google, is where a lot of it is coming from. The latest questionable decision from the operator of ...

Google is following through on recent promises to add more generative AI features to its photo and video products. Over on YouTube, Google is rolling out the first wave of generative AI video for ...