It’s generally agreed that the mind is complicated, which is true of both a person’s brain and the kind of software algorithms that drive AI analysis. Human minds all over the globe are currently ...

WALTHAM, Mass.--(BUSINESS WIRE)--Trinity Life Sciences, the leader in strategy, insights and analytics for the life sciences industry, introduces a focused Marketing Communications Insights (MarCom ...

Behavioral science is an essential area of research that marketers rely on to effectively serve consumers. The work behind behavioral science helps marketers better understand consumer behavior and ...

I started at Persistence Plus in 2014, and it’s mindboggling to remember how rare it was then for psychologists to leave academia for industry. I went in blind, having no role models to turn to for ...

Of all the companies claiming to achieve hyper-personalization through behavioral science and artificial intelligence, Lirio seems to be the one actually doing it. Marten den Haring, now CEO, joined ...

Scientific ontologies are systems and/or knowledge structures that specify concepts of science with agreed-upon labels and definitions and provide a framework for complex relationships among the ...

Developing researcher's skills in established and innovative methodologies in behavioral and community sciences through methodological seminars, in-depth workshops, trainings, and individual ...

Most of us think great marketing is all about closing the deal, but what if telling people they don’t have to buy is the real secret? Maybe you’ve experienced this too, that moment when someone shares ...

Neuro-Behavioral Clinical Research (NBR) represents a thoughtful approach to understanding the complexities of the human mind. Founded in 2005 by Dr. Shishuka Malhotra, NBR was created to foster a ...