At one point the television was the closest thing to making viewers feel they were physically experiencing something from their couch. Today augmented reality has given companies the ability to put to ...

Augmented reality is often used to enhance a customer experience in a store as is evident in the appended video. Using AR technology the customer in the video is able to see how she looks in many ...

Augmented reality (AR) technology has come a long way in recent years, and many successful creators and platforms, such as e-commerce and education, have taken advantage of the advancements made in ...

Technology surrounds us, and so do questions about the readiness of our students to step into future job markets that have ever-increasing demands for technical competencies — and application ...

There's one technology that excites Apple CEO Tim Cook more than others: augmented reality, or software that lets you see virtual objects in the real world, either through a smartphone's camera or one ...

Medical schools are also looking into how augmented and virtual reality can play a part in training future doctors and surgeons with better simulations. The University of Nebraska Medical Center has ...

That’s kind of what augmented reality, or AR, is all about. It’s not about escaping to a totally new digital place like ...

One of the key features of iOS 11, which Apple announced earlier this week, is augmented reality. But Apple’s ho-hum demo during the event — a tabletop game, similar to what we’ve seen from other AR ...

Researchers found that people's interactions with a virtual person in augmented reality, or AR, influenced how they behaved and acted in the physical world. As major technology firms race to roll out ...

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