Chances are we’ve all encountered websites that may be informational but wouldn't be described as easy to navigate or even pleasing to journey through. Built with the business in mind, the site is ...

According to statistics gathered by the Website Standards Association, visitors will remain on a Web page for about 10 seconds before deciding to leave or stay. For small business websites, creating ...

Your business has a purpose – whether it’s selling pizzas, beard wax, or copywriting services. The function of your website is to guide and persuade your potential buyers and users toward that purpose ...

Usability is a crucial part of running a successful website. Broken links, bad contrast, text blocks, over-complicated designs, technical clutter . . . these can spell death for both website traffic ...

Jerry Cao is a content strategist at UXPin — a wireframing and prototyping app with built-in usability testing — where he develops in-app and online content for the wireframing and prototyping ...

Need to improve ecommerce sales? A heuristic evaluation can help you find usability problems on your website. Here’s how to do it. When time is of the essence, conducting a heuristic evaluation of ...