According to a Forbes article on the importance of search, about 93% of all online interactions between a consumer and a brand still begin “the old-fashioned way”—with a search engine. But more than ...

A website may be your business's only chance to make a positive first impression. Here's how to make it count. Your website’s design is crucial to your online presence and digital marketing strategy.

Texture is one of the best ways to add depth and life to any web design. When used carefully, it can help create an expressive and organic experience, but when over-done, it can lead to tacky mess. It ...

While small business websites employ various strategies to pull in potential customers, landing pages serve a primary purpose—to prompt a specific action. A well-constructed landing page can make a ...

A Web page's structural elements are the basic parts that Internet users often expect to see when they visit a website. Understanding the location and purpose of the main structures can help you relay ...

Like minimalism, illustrative web design is a very distinct and impactful way to showcase a brand. Illustrations communicate personality, skill and creativity, and if done correctly, ultimately create ...

Web publishing -- the development and maintenance of websites -- has become a key issue for any business that wants to remain competitive. Developing a Web page involves designing and implementing the ...

There are plenty of easy web design tools out there, but when Adobe decided to jump in the mix with Spark Page, it added artificial intelligence, a mobile app, and integration with programs like Adobe ...

The eCommerce industry is growing rapidly year over year. But that doesn’t mean that your eCommerce business is necessarily growing at the speed you’d like. Whether your sales are lagging or are ...

Landing pages have become a digital marketing staple. Marketers now spend countless hours planning, building, and testing a range of landing pages. Despite their popularity and the amount of resources ...