Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its past. The 61-year-old company unveiled Monday a refresh of its brand ...

Cracker Barrel CEO Julie Felss Masino is in the spotlight after unveiling a new logo that left longtime fans reeling. Cracker Barrel unveiled its text-only logo on Tuesday, which dropped the image of ...

Cracker Barrel’s new logo reveal is MAGA’s latest manufactured crisis. But what if a biscuit really just is a biscuit and not an LGBTQ+ gateway drug? If you guessed which crisis is not like the others ...

Cracker Barrel’s new logo was accused by conservative critics of being the company’s "Bud Light" moment after receiving intense online backlash, while CEO Julie Felss Masino contended the response has ...

Cracker Barrel served up a redesign of its iconic folksy logo as something minimalist and modern, but many customers – and Wall Street traders, and President Donald Trump – sent it back to the kitchen ...