This introductory course sets the baseline for understanding visual communication by introducing the concepts, vocabulary, and jobs skills relating to visual communication. We will start by covering ...

If you need proof that customers have strong feelings about the simplest visual branding symbols, let Exhibit A be a solid blue box behind three white letters. When retail apparel giant Gap decided to ...

The term “user experience,” abbreviated UX, is an often misunderstood and confusing concept for many in the design, development and marketing world. Understanding how to implement and improve UX takes ...

Opinions expressed by Digital Journal contributors are their own. Graphic design has historically played a crucial role in driving social change. Iconic symbols like the peace sign, associated with ...

What Are the Key Elements of Business Branding Design? Brand design is a complex set of digital and physical elements that collectively form a distinct image in the consumer’s mind. At its core, brand ...