If you need proof that customers have strong feelings about the simplest visual branding symbols, let Exhibit A be a solid blue box behind three white letters. When retail apparel giant Gap decided to ...

How visual design, colours and shapes influence consumer behaviour and boost brand engagement in a crowded digital marketplace.

Business presentations are successful because of their visual design as much as their textual content. A good presentation will attract the eye and convey a sense that the presenter understands the ...

What Are the Key Elements of Business Branding Design? Brand design is a complex set of digital and physical elements that collectively form a distinct image in the consumer’s mind. At its core, brand ...

From her early days at Kudos Design Collaboratory to her current role as the lead designer, Fay Qiu’s journey in the design world is a testament to the transformative power of art. Opinions expressed ...

Your Website’s appearance says loads about your organization’s core values. However, it’s almost impossible to find a visual design that pleases everybody — and rolling out a professional design and ...

Visual elements profoundly impact player engagement and emotional responses during gaming sessions. Graphics quality, animations, and special effects create immediate impressions that can determine ...

When you get your B.F.A. in Visual Communication Design (VCD) at UW you are gaining the tools to achieve a successful career in design. Learn our human-centered approach to crafting solutions and ...

During a vocational training class one morning, the teacher was discussing the possible solutions to a problem with her students when a notification signal suddenly rang out from a mobile phone. A ...