In 2024, the virtual production industry is witnessing significant changes and growth. Following last year's labor strikes that severely impacted the media and entertainment industry, virtual ...

It’s not novel information that the world of media production is evolving faster than ever. Thanks to the rapid development and adoption of exciting new technologies, like virtual production, we’re ...

Sony’s new Virtual Production Tool Set looks to improve the pre-production process and overhaul on-set workflows with total colour management. Sony is announcing a new Virtual Production Tool Set to ...

Visual effects (VFX) have emerged as essential in filmmaking and have transformed storytelling and creativity in the film industry with its diverse digital techniques. However, the high cost of VFX ...

The School of Performance, Visualization and Fine Arts at Texas A&M University will partner with Synapse Virtual Production to build four virtual production stages as part of its emerging Virtual ...

It’s in the media we consume and the devices that we use to access it. The blending of different technologies is an enabler; we watch films on our phones and surf the internet on our televisions, we ...

Any lingering resistance to virtual production involving next-generation elements like LED walls, in-camera visual effects (ICVFX) and mixed reality (MR) is rapidly disappearing across the media and ...

BEIJING, Nov. 7, 2025 /PRNewswire/ -- iQIYI, China's leading online entertainment platform, successfully hosted its inaugural Virtual Production Open Day on November 2 in Hengdian, Zhejiang Province, ...

When Sunny Vohra acquired Twickenham Film Studios in 2012, he inherited more than just soundstages and post-production facilities. He became the custodian of a 113-year-old institution where cinema ...

Dimension has announced the launch of Vectored Imaging Volume (ViV), a robotics-powered virtual production system that aims to make it easier to capture “impossible” shots. ViV has been developed by ...

Len Blavatnik’s family foundation has made a $25 million donation to the USC School of Cinematic Arts to create a virtual production center. Virtual production has emerged as a key growth area for the ...