Adopting a new codec standard is a complicated task. The timeline for getting up to speed is so long that once you’re there, the industry very well might be looking at the next generation of codecs ...

It’s been 3-plus years since the MPEG codec explosion that brought us VVC, LCEVC, and EVC. Rather than breathlessly trumpet every single-digit quality improvement or design win, I’ll quickly get you ...

The web video streaming market has experienced exponential growth, with market size predicted to increase by more than USD 300 billion in the coming years.[i],[ii] The rise of online video platforms ...