When a business is sold, the most important overall aspect of negotiations between a cautious buyer and determined seller may be due to the agreed-upon purchase price for the business. However, when ...

This is it, the final chapter in our journey to mastering value-based bidding! We have covered a lot of ground, from determining whether value-based bidding is a fit for your business, to ...

Healthcare is seeing a surge in entities pursuing opportunities arising from the transition from fee-for-service to value-based models, according to VMG Health’s 2025 Healthcare M&A Report, released ...

Learn how to assign conversion values for value-based bidding in Google Ads. Improve your bidding strategy and maximize the ROI of your conversion actions. The next key is to assign the right values ...

The term “value-based care” is tossed around like a political football among healthcare policy makers. Nowhere is the meaning of this so variable as in nursing homes. The Nursing Home Value-Based ...

If you're leading an insurance agency, you already know healthcare is shifting, and that shift is changing how you sell. Consumers aren't just looking for coverage anymore. They want a healthcare ...