For decades, dopamine has been celebrated in neuroscience as the quintessential "reward molecule"—a chemical herald of ...

Most of us know the feeling: maybe it is making a difficult phone call, starting a report you fear will be criticized, or ...

Personal motivation is the driving force behind every significant achievement, whether in entrepreneurship, sales or just personal development. But not all motivation is created equal. To truly ...

Forbes contributors publish independent expert analyses and insights. Mark Travers writes about the world of psychology. When it comes to staying active, the biggest challenge often isn’t the workout ...

Why do you do the things you do? Why did you brush your teeth this morning, go to work, or click on this post? And is it possible to change the way you behave? Motivation underlies all of our behavior ...

Motivation isn’t just a feeling—it’s a pattern. A pattern of behavior, of habits, of choosing again and again to pursue something that matters. Too often we confuse motivation with external forces: ...