Sixty-five percent of customers find it more convenient to contact businesses by phone, as compared to only 24% who prefer to fill out a web form. That is why digital marketers must combine data for ...

There has been a great deal of discussion about SEO and call tracking lately. Several local marketers have written articles decrying call tracking, saying that it hurts SEO. Other local marketing ...

Recently, I’ve been helping more companies in the local vertical; and for many of them, the ultimate goal of buying search ads is to get a phone call from a new prospect. Tracking these types of ...

An interstate drug trafficker hauling a motorhome filled with marijuana isn’t the most sympathetic defendant. But a federal court’s declaration that Melvin Skinner pretty much should’ve known his ...

Pro-privacy browser Brave, which has been testing its own brand search engine for several months — operating a waitlist where brave (ha!) early adopters could kick the tyres of an upstart alternative ...

Search Engine Land » SEO, PPC & AIO Guides » PPC tracking for beginners: how to track clicks & conversions Share Pay-per-click (PPC) tracking helps you understand and measure the performance of your ...

DOWAGIAC, Mich. — The search for82-year-old Richard Martin continues. Martin was last seen flying an airplane from Dowagiac Municipal Airport for a recreational flight Sunday morning. The aircraft was ...