Brazilian regulators have approved a settlement that will require Apple to change how the App Store operates on iPhone in the country, including allowing alternative app stores, expanded payment ...

Apple is preparing to put more advertising in front of people every time they search the App Store, turning one of its most important discovery surfaces into a denser marketplace for paid placement.

Apple today introduced several changes to the App Store in Japan to meet the requirements of the Mobile Software Competition Act (MSCA) that goes into effect on December 18. The MSCA is similar to ...

Apple is preparing to show more paid placements inside App Store search results, promising that the extra inventory will still feel “relevant” to what people are trying to find. The expansion raises ...

App Store Facilitated $1.3 Trillion in 2024, As Apple Defended Developer Fees Your email has been sent Apple’s App Store facilitated $1.3 trillion worth of app sales and billings in 2024, and the ...

App store optimization (ASO) is designed to help your app rank higher organically in app store search results, increasing its visibility and downloads. However, just as SEO strategies differ for ...

If you’re still calling it Apple Search Ads, you’re already behind. Earlier this year, Apple dropped the “Search” and rebranded to simply Apple Ads – a move that signals something bigger than a name ...

Epic Games has just secured a win in its crusade against Apple and Google’s app store policies: The Federal Court of Australia on Tuesday ruled that Apple and Google engaged in anti-competitive ...

Four states – California, Louisiana, Texas, and Utah – have enacted laws that purport to require mobile app stores and mobile app developers to verify the age of users and implement certain safeguards ...