As another year winds down, leaders often fall into one of two costly traps: prematurely shifting focus to next year’s goals or charging through December on frenzied autopilot. Both are missed ...

Developing strategies for how a business will use its money, materials and people to accomplish its goals is part of starting and running a business. Within the strategic planning process, a ...

We’re in the thick of strategic planning season—a time of big binders, slide decks, and multi-day meetings designed to map out the future. But when the unexpected hits, how much of that work actually ...

Strategic planning is a broad process that can address the entire business, or a portion of the business such as marketing, explains career website Indeed.com. Marketing strategies derive from ...

As marketers are tasked with the challenge of doing less with more, there’s an increasing demand to quantify the value of social media. Here’s a guide to mapping a social media strategy with ...

On the following two pages, TIME presents a map of the U. S.’s northwest frontier, and its name is Alaska. Its area is one-fifth as large as that of the 48 States. At its westernmost point the ...