A business can spend more time arguing about a 30-second script than it spends buying airtime. Then the media plan… Read More ...

NEW YORK, June 18, 2024 (GLOBE NEWSWIRE) -- Magnite (MGNI), the world’s largest independent sell-side advertising company, and Spectrum Reach ®, the advertising sales business of Charter ...

REDWOOD CITY, Calif., and NEW YORK—PubMatic and Spectrum Reach, the advertising sales business of Charter Communications, have announced a new partnership that will see Spectrums ad inventory made ...

LONDON & NEW YORK--(BUSINESS WIRE)-- tvbeat, a global leader in Total TV campaign forecasting, planning and optimization, and Spectrum Reach today announced a partnership to bring tvbeat’s ...

NEW YORK—The advertising sales business of Charter Communications, Spectrum Reach, has announced the full-market rollout of its newest planning tool, Audience Reach Optimizer (ARO). The ARO ...

The deal will be a relocation of Spectrum’s headquarters, currently about eight blocks north at 1633 Broadway. Spectrum will move into its new office in the 30-story tower in the fall, Rudin said. “We ...

Operating in 36 states and 91 markets, Spectrum Reach creates scalable advertising and marketing services driven by aggregated and de-identified data insights and award-winning creative services and ...

STAMFORD, Conn., Feb. 11, 2025 /PRNewswire/ -- Spectrum today announced that veteran advertising executive David Kline, Executive Vice President at Charter and President of Spectrum Reach will retire ...