Even on a budget, independent retailers can captivate customers. Before investing a single dollar in any physical renovations or other design changes, industry experts stress that each operator should ...

Nearly 60% of store design teams say their top challenge is adapting store experiences to new shopper expectations, according to Retail TouchPoints research. But retail organizations are gathering ...

Forbes contributors publish independent expert analyses and insights. Catherine Erdly is a UK-based small business retail expert. From changing the way customers search for products to sparking ...

The secret to maximizing impulse sales starts with a strategic store layout. High-traffic areas—or “power zones”—such as entrances, checkout counters, and popular aisles, are prime real estate for ...

At their core, brick-and-mortar stores should be the physical manifestation of a brand — a distillation of its promise and the experience it aims to create for shoppers and associates alike. Now, as ...