A comprehensive review of scientific literature surrounding the psychology of vaccinations has shown that shaping behavior rather than trying to change minds is far more effective at persuading people ...

Shaping your child's behavior is as easy as ABC! In order to change your child's behavior it is important to assess how and why negative behaviors are sustained. Once this process is understood, you ...

Google has published a new set of research designed to help marketers respond to the changes brought on by COVID-19. Over four billion people are staying home worldwide as of this week, Google says, ...