Ian Simpson, Head of Innovation at Sensor Tower, discusses how his background in public affairs informs his previous work and ...
SAN FRANCISCO, Oct. 24, 2025 /PRNewswire/ -- Sensor Tower, a leading provider of competitive intelligence across the digital economy, today announced a strategic investment from Shinhan Securities.
After booming during lockdown in 2020, the App Store isn’t likely to slow down over the next five years, according to a new report. App analytics platform Sensor Tower’s projections indicate App Store ...
Generative AI apps have seen tremendous growth in both downloads and in-app revenue in the first half of 2025, a report from market intelligence firm Sensor Tower said. Users downloaded Gen AI apps ...
Consumer spending on in-app purchases and subscriptions for their smartphones grew to $150 billion globally in 2024, a 13% year-over-year increase, per Sensor Tower’s latest State of Mobile report.
Scopely’s Monopoly Go has surpassed $6 billion in record-setting time across the App Store and Google Play, according to ...
Sensor Tower's Ian Simpson joins the LA Times at CES 2026 to discuss digital measurement, the impact of Amazon Rufus, and the ...
Market intelligence firm Sensor Tower has secured strategic investment from South Korean investment banking firm Shinhan Securities. The funds will be used to accelerate the company’s ambitions on ...
Retail media is exerting stronger influence over where advertisers invest during the crucial holiday period, as evidenced by the channel achieving a record number of ad impressions last year. While ...
A Minecraft Movie has generated $941 million in revenue at the worldwide box office, and it has also helped sales of the Minecraft game as well, Sensor Tower said. In an entertainment era hallmarked ...
Whiteout Survival has passed $1 billion in gross revenue. That's according to Sensor Tower's latest estimates, with the analytics firm saying the milestone was reached in 17 months. It's the third ...
Epic Games' popular Fortnite Battle Royale game for iOS devices has grossed an estimated $1.5 million worldwide since its release last Thursday, according to figures shared this afternoon by app ...