Salesforce has tied sustainability goals to executive compensation and is measuring progress by its carbon intensity—a ratio of emissions to revenue. Traveling for Salesforce is changing fast.
For investment bank Putnam Lovell, the math spoke for itself when it came to customer relationship management. In December 1999, the company was considering buying and installing in-house either Onyx ...
In 2015, Salesforce researchers working out of a basement under a Palo Alto West Elm furniture store developed the prototype of what would become Einstein, Salesforce’s AI platform that powers ...
Salesforce has helped Adidas incorporate dynamic content into its email marketing campaigns. Here is a case study on how the brand improved its personalization.
CHICAGO, IL / ACCESS Newswire / January 13, 2026 / Baker Tilly: Client background Iris Global is a U.S.-based not-for-profit organization with partners in 37 countries. Through these partnerships, ...
Salesforce.com once again delivered strong results this quarter, with revenue increasing almost 30%. Evidence of its transformation from just a sales management tool has been emerging over the last ...
Reaching buyers through social media advertising is a part of every marketer’s strategy, and for B2B buyers, the most popular social network to advertise on is LinkedIn. But companies are struggling ...
Salesforce has helped Adidas incorporate dynamic content into its email marketing campaigns. Here is a case study on how the brand improved its personalization.