This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. Every business needs a business plan as well as more ...

Optimized selling requires a plan that is efficient, effective, well-understood and well-executed. Unfortunately, many business organizations either don’t use a documented sales plan, don’t update ...

Although the two terms are often used interchangeably, sales plans and marketing plans are not identical. Marketing plans are all about identifying your business' target market and creating strategies ...

The foundation of any company or organization is a well-thought-out and documented business plan. It informs every aspect of your business operations, including company identity, product development, ...

Sales. Every great business starts with sales (since without sales and revenue, you have no business.) And just as every great salesperson works from a solid sales plan, so does every great business.

To maximize the return on a marketing plan, there need to be controls in place to monitor the plan's progress. As a marketing plan moves along, the controls are constantly analyzed to determine how ...