Sales enablement is a strategic and ongoing procedure that equips the sales team with the right content, training, and guidance they require to engage buyers ...

CARLSBAD, Calif., Feb. 02, 2026 (GLOBE NEWSWIRE) -- ValueSelling Associates, Inc. has been named a 2026 Training Industry Top ...

The B2B sales world is moving forward at breakneck speed, and sellers are falling behind. A recent Gartner survey found that 83% of Chief Sales Officers (CSOs) and senior sales leaders believe their ...

The world we live in has been altered in so many ways by the Covid-19 health crisis — and enterprise buying is no exception. Many buying and selling teams are working almost completely remotely now, ...

Sales enablement has seen a steady rise in adoption over the years. According to LinkedIn, less than 20% of organizations reported they were using sales enablement in 2013, but by 2019 over 60% have ...

Additionally, sales teams must be prepared to have strategic, problem solving, value-creating and differentiated conversations, rather than traditional product, feature, benefit pitches. “Sales ...

Restructuring processes to help sales reps find and use relevant content has helped Oracle increase customer engagement. It’s crucial that sellers have the tools they need to close deals, and a big ...

Every salesperson has experienced that moment when a prospect is interested and a little extra something will close the deal. But if your sales team’s promises set expectations that differ from the ...

Sales enablement is a strategy that helps sales teams to be more effective in their roles. It involves providing salespeople with the tools, resources, and training they need to be successful. This ...

Susan LaPlante-Dube is a Principal at Precision Marketing Group, a B2B marketing agency focused on helping clients drive revenue. To continue reading this content ...

When it comes to the bottom-line sales numbers across industries at large, it doesn't really matter how many followers you get on social media platforms or if some of those same people liked your ...

Although Sales and Marketing work closely together, they don't always see eye to eye—whether in the metrics they're tracking or the approaches they use. But that isn't to say the teams should work in ...