Use SMS messaging in text message marketing campaigns to reach customers on their mobile devices. Learn the types of SMS messages and how to use them.

Marketers are always looking for better ways to engage customers on mobile, and text message marketing has quickly emerged as a powerful tool. Consumers value the convenience, while brands appreciate ...

When it launched 10 years ago, GreenPal, an app connecting people to local lawn-care services, initially relied on emails to customers about booking yard work or paying their bills. It got few ...

Community releases industry outlook as brands shift from one-way blasts to meaningful, two-way relationships Companies ...

This article was published in 2025 and references a historical event from 2023, included here for context and accuracy. Tension: Businesses chase SMS marketing’s impressive metrics while customers ...

AUSTIN, Texas, Dec. 9, 2025 /PRNewswire/ -- TrueDialog, the enterprise-grade SMS platform powering mission-critical communications for higher education, sports organizations, financial services, and ...

UHS sent text messages in 2025 to solicit Google reviews, enhancing patient engagement and improving real-time service responses.

Texting may be the best marketing technique for the digital age: It’s quick, direct, cost-effective, and can be easily personalized. “It’s really the fastest way from Point A to B,” said Marc Hansen, ...

Text message marketing allows businesses to communicate easily with customers. The holidays are here and there’s no time like now for businesses to reach customers in a way that perhaps they never ...

“The person who runs the McDonald’s account” is now a contact in my phone. It happened Tuesday night during a mindless scroll of social media when I noticed McDonald’s channels, including Instagram, ...