Jeep® brand and Jeep Jamboree celebrate the 70th anniversary of the Rubicon Trail New video celebrating the 70th anniversary of the Rubicon Trail takes enthusiasts along for the ultimate trail ride In ...

Jeep Jamboree USA draws over 100 vehicles to traverse Rubicon Trail's terrain. Rubicon Trail offers guided off-road challenge with meals, aid and family focus. Founded in 1953, the jamboree blends ...

As with many of the best off-road events, the Jeep Jamboree started as just a couple of enthusiasts stumbling upon a pretty view. In this case, more than 70 years ago, Mark Smith was looking for a ...

On a cool summer morning in the Northern Sierra, a few dozen flatfenders lined up in front of the Georgetown Hotel. Excitement was in the air as the sun crested high granite peaks to the east, ...

Tesla's Cybertruck recently attempted to conquer California's notorious Rubicon Trail, but the ambitious off-road expedition turned into a three-day ordeal, highlighting the electric truck's ...

MOAB, Utah – The special-edition 4×4 universe expanded yet again this year with the launch of the Jeep Wrangler Rubicon 20th Anniversary Editions. A lot has changed since we last saw a commemorative ...

It might be one of the nation’s most popular four-wheeling trails, but the Rubicon in California ain’t easy. The 22-mile route that snakes through the Sierra Nevada is the de facto proving grounds for ...

INDIANAPOLIS — Jeep will soon introduce production versions of the all-electric Wagoneer S and Recon concepts. However, I suspect there are more than a few Jeep traditionalists who are open to ...

Rivian’s new Quad-Motor R1S electric SUV just became the first production EV to tackle the Rubicon Trail, recognized as one of (if not the) most demanding off-road trails in North America. Rivian’s ...

View post: Toyota Just Found a Clever New Use for Old EV Batteries When it comes to the next-generation Wrangler, he said, “I want to push that to 12.” While Meunier did say, “The great thing about ...

The weight a name carries cannot always be demonstrated through the letters that make it up. Sometimes it takes experiencing the very thing it describes to truly understand a name's worth. That name ...