E.l.f. Beauty is testing real-world commerce capabilities within its E.l.f. Up! experience on Roblox as part of an extended partnership with the platform, according to details shared with Marketing ...

Roblox is testing a tool that could accelerate the process of building and altering in-game objects by getting artificial intelligence to write the code. The tool lets anyone playing Roblox create ...

But this time it’s not with new physical stores. The home design company is entering the virtual world. The retailer, which has its U.S. headquarters in Conshohocken, Pennsylvania, announced this week ...