Designing effective questionnaires and surveys for market research is pivotal in gathering high-quality data that can lead to actionable insights. A well-crafted questionnaire should accomplish the ...

A small business with a good data management strategy can have as much success in collecting, leveraging and profiting from data as larger companies. In fact, the relationships small businesses ...

Data collection is more important for businesses than ever before because people who use the internet will generate approximately 463 exabytes of data every day by 2025. Without data collection tools ...

In the humanitarian aid community, research methods have traditionally skewed toward the qualitative: Participant interviews, focus groups, and field surveys have been the predominant tools ...

Part of ALA Publishing’s Fundamentals series, this book helps to build understanding of planning and assessment cycles in a way that suits all library workers’ needs, no matter their prior familiarity ...

Research is the backbone of society's progress. Without it, there would be no new drugs, tech, etc. Basically, every trace of human progress could grind to a halt. However, research is only as good as ...

Opinions expressed by Entrepreneur contributors are their own. If you run a business, you are likely aware of the importance of data. Nearly every company out there utilizes data to make decisions.

Researchers and decision-makers at various levels who develop, implement, and/or evaluate APN roles seek measurement tools relevant to the APN role. A broad audience for measurement tools supports the ...

Bobcat is making a change—more than a few changes, in fact. Recently, the brand known for farm and construction equipment unveiled its new campaign: “Next Is Now.” The campaign brings a whole suite of ...