Product development brings with it many misconceptions about what the process is truly like and how to ensure you're getting the most out of those you've hired to help. Be it product design, ...

Long-term road maps are multiyear plans you can use to plot the life cycle of a new product. Road maps enable you to create realistic development and marketing budgets for the goods your firm produces ...

Beyond landed cost: A resilient-grid supply chain playbook for the commercial EV sector In the volatile 2026 trade environment, commercial EV manufacturers must move ...

The best applications are simple and easy to use, but developing those applications is exceptionally hard work. Even seemingly basic apps require a considerable amount of time and effort to create.

TUKWILA, WASH. – Speed is a key component of the new product development process today. The days of ideation and innovation taking place over a long period of time are gone. The process is now ...

Market researchers use perceptual mapping to compare products (and potential products) based on the perceptions of customers. The purpose of a perceptual map is to identify the images that consumers ...

Product development is facing a fundamental challenge. Unfortunately, at the very moment when companies need to make better products more efficiently, previous performance innovations in product ...

Like all industries, the design and manufacturing world experienced a shockwave of changes in 2020 due to the pandemic, and as a result many product development companies had to suddenly become more ...

A strategy meeting with a client. When manufacturers need to get to those breakthrough ideas—and not just once, but regularly—partnering with a product development company can help. But if the process ...

Prototyping is ubiquitous in the product development world these days. Rapid prototyping methods, tools, and techniques are widely applied in the process of creating products. With proper ...

Product development may be understood generically as all the things that happen from the initial conception or invention of a product to the point when a product is launched into the market. It can ...