The integration of big data into business analytics has transformed how organisations gather and interpret large volumes of data. Big data includes a broad spectrum of structured and unstructured data ...

Forget rearview metrics—chief data officers are using predictive analytics to steer goal-setting with real-time, forward-looking precision. Data and AI integration. Predictive analytics allows ...

A resilient data strategy must treat unstructured content not as archival noise but as a primary input into the enterprise ...

AI is reinventing the way media companies can analyze their business, from precise forecasts to finding new business opportunities to optimizing yield. In all of these cases, data is required to ...

Bob Garcia, a Penn State grad and SEO specialist, brings 20+ years of digital marketing expertise, enriched by entrepreneurial insights. As an SEO and marketing expert of more than 20 years, I'm ...

When applied respectfully with the customer in mind, predictive marketing paves the way for more meaningful one-to-one interactions. Traditionally, businesses relied on basic data points for ...

In today's data-driven world, businesses depend on the ability to transform raw data into meaningful insights. Business analytics is the process that enables organizations to make informed decisions, ...

SAN FRANCISCO & SAN MATEO, Calif.--(BUSINESS WIRE)--Clarify Health, an award-winning healthcare data and analytics company, and Prealize Health, the industry’s most advanced and accurate predictive ...

The success of a business is strongly dependent on recruiting the right people. Yet the costs of finding, developing, and retaining top personnel may be significant. To attain a competitive edge, ...

SAN FRANCISCO--(BUSINESS WIRE)--KXEN, the leading provider of predictive analytics for business users, announced today that Baltimore-based AXIAL360, a turnkey marketing services provider, has ...