Pillar pages are critical for a law firm’s SEO strategy for several reasons. First, they enable law firms to organize their content in a way that enhances their website’s overall architecture. By ...

Quora has just announced a redesign of its Topic Pages and the introduction of Topic Groups, aiming to make information discovery and navigation on the site a little bit easier. The motivation behind ...

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Messy SEO is a column covering the nitty-gritty, unpolished tasks involved in the auditing, planning, and optimization of websites, using MarTech’s new domain as a case study. This installment of ...

Our question today comes from Lee, who asked: “With topic clusters, how important are page paths? We often have our pillar page in the primary navigation, but the support topics will often live in the ...