It’s a new year, a new you. Everyone has heard that phrase at some point. For some, it might mean a resolution to get fit, read more or cut back on a vice. For others, it could mean striking out on a ...

Opinions expressed by Entrepreneur contributors are their own. For most businesses, the new year is a time for assessment, goal setting and strategic planning. When it comes to PR, this is the time to ...

Contrary to popular belief among many first time entrepreneurs–PR by itself cannot replace a full marketing plan. PR is an integral part of a great marketing campaign and the two departments must work ...

Keen to tell the world about their existence, young biotechnology companies often rush into their own brand of public relations (PR) with little thought—with potentially detrimental consequences.

Ronjini Joshua is the Founder and CEO of The Silver Telegram, Writer and Host of The PR Playbook Podcast and The Green Room Podcast. I was having a discussion with a colleague last week, as I often do ...