PII definition: What is personally identifiable information? PII, or personally identifiable information, is any piece of data that someone could use to figure out who you are. Some types of PII are ...
This article is part of a VB special issue. Read the full series here: How Data Privacy Is Transforming Marketing. Personal data doesn’t have to identify you to be ...
In today's cloud-first world, data is the engine of innovation—but it's also a liability if mishandled. In particular, personally identifiable information (PII) sits at the heart of this challenge, ...
The power to do everything online is something of an ideal. Buying groceries, seeing your doctor via telehealth: the possibilities are endless. Especially with the shutdowns of the last 18 months, ...
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