One of the challenges that faces a growing business is expanding product offerings by producing new product lines, expanding existing lines or selling products in new markets. Product expansion ...

Corporate strategy is the way in which a business strives to create value, develop a unique selling advantage and capture maximum market share. Without specific business activities and marketing ...

Like all organizations, in-house legal teams are on a mission: balancing cost-effectiveness with operational efficiency while aligning with the organization's larger efforts. There are several ways to ...

High-performing leaders understand the importance of implementing smart business strategies to drive sustainable growth. The right business strategy aligns a company’s objectives with the needs of its ...

Boyer, Ken, Roger Hallowell, and Aleda Roth. "E-Services: Operations Strategy, A Case Study and a Method for Analyzing Operational Benefits." Journal of Operations Management 20, no. 2 (April 2002).