Loyal customers are assets to any business. The best way to transform someone into a loyal customer is by offering outstanding customer satisfaction. Therefore, it is essential to gauge how happy and ...

Fred Reichheld stunned marketers in 1996 when he argued in The Loyalty Effect that a 5% improvement in retention can boost profits by up to 100%. Now he is about to shock them again. In his new book, ...

NPS isn’t going anywhere (we think). Here’s how to interpret it, strengthen it and fit it into a modern CX measurement strategy. In a world where every customer's opinion can be amplified through ...

There’s a reason why so many companies rely on Net Promoter Score (NPS) as a customer-experience metric. It’s relatively simple to implement, and the output—an easy-to-understand score—slides ...

“Net Promoter” sure has its share of detractors these days. But those critiquing the measure are overlooking one of its greatest (if not widely discussed) benefits. Net Promoter Score (NPS for short) ...

Are your customers likely to recommend your business to their friends? The answer can make or break your business. Most start-ups know whether their customers are satisfied. But once you build your ...

Channel chief Carolee Gearhart previews partner news from the Google Cloud Next ’21 conference, which runs virtually today through Thursday. Google Cloud is introducing new incentives and rebates for ...

Inspirato Incorporated, a luxury vacation club, has announced its impressive 2024 Net Promoter Score (NPS) of 71, reflecting strong customer satisfaction and loyalty. The NPS measures how likely ...

Net Promoter Score (NPS) is a straightforward and effective method for businesses to identify promoters and detractors, providing a clear view of their performance from the customer’s perspective. NPS ...