So, you think you created a campaign structure that covers all the bases. You added broad, phrase, and exact match keywords with distinct keyword roots defining meaningful AdGroups. You have ad copy ...
The Google AdWords blog announced a new match type, a modifier to broad match that let’s you be more specific on your keyword targeting than the normal broad match. This is currently being testing in ...
Grammar expert and enthusiast June Casagrande dives into the world of hyphens and how to actually use them in writing.
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