Target is on a bullseye-crazy tear if the retail world has ever seen one. In the last few weeks, it’s established a new low-price private label brand, decided to go after fashion lovers and now wants ...

Consumer Reports has no financial relationship with advertisers on this site. More retailers are now providing membership plans, betting that you’ll pay a fee for the privilege of shopping with them.

Barnes & Noble added a free option to its membership offerings in the hope of better tracking how its customers shop and spend. The largest bookstore chain in the U.S. is also adjusting its existing ...

If your holiday shopping list is getting a bit out of hand, you might want to consider signing up for a membership program to help you save some money. Membership programs like Amazon Prime, Walmart+ ...

While we’ve known for over a decade that punch cards are not enough to keep customers’ interest, as it turns out—traditional digital rewards programs are starting to become passé as well. Enter the ...

For consumers, it’s never been more “all about me.” Shoppers’ expectations for a personalized experience that delivers rewards they truly value have been driven even higher as more commerce activities ...

Urban Outfitters is testing whether it can boost loyalty among consumers with a paid membership to UP, which is separate from its UO Rewards program. The retailer aims to drive store traffic and ...

When members of Tin Shop’s new Social Club are located within 200 yards of any of its nine area bars, their phone pings to remind them one is right around the corner. After an earth-shaking pandemic, ...