LONDON--(BUSINESS WIRE)--Leading market research solutions provider, Infiniti Research, has released information on how their solutions have helped companies better position their products and ...

Philippe Massiera does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond ...

Traditional market research has long been the backbone of marketing strategies, relying on methods like surveys, focus groups, and in-depth interviews to understand consumer behavior. These techniques ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Audience-insight provider GWI today announced it’s raised over $180 ...

Data is at the center of the success and overall growth of almost every company in every industry. Data drives decision-making, so access to accurate and comprehensive information at the right time is ...

Imagine you're a chef, and you've just created a new dish. You think it's a masterpiece, but how do you know if your customers will feel the same? You could rely on your gut feeling, or you could go ...

If you are gearing up to launch a new product or marketing campaign, but the thought of organizing focus groups, conducting surveys, and waiting weeks—if not months—for results feels overwhelming. Not ...

Market research has always been an integral part of building a brand. Conducting market research means gathering information and learning more about your target market, establishing potential customer ...

GWI, a UK-based tech company — formerly GlobalWebIndex — that’s built up a SaaS business which disrupts traditional offline market research methods with a global network of data contributors, mobile ...