Search Engine Land

Google exec shares 5 steps to SEM success in the age of machine learning

SEATTLE — Instead of fighting machine learning technology, marketers should harness its capabilities and work to make it smarter, Google Chief Search Evangelist Nicolas Darveau-Garneau said At SMX ...
Forbes

5 Free Machine Learning Courses And Certificates In 2024

Forbes contributors publish independent expert analyses and insights. Rachel Wells is a writer who covers leadership, AI, and upskilling. If you're looking for a job that pays six figures, is always ...
Wired

Computer Scientist Explains Machine Learning in 5 Levels of Difficulty

WIRED has challenged computer scientist and Hidden Door cofounder and CEO Hilary Mason to explain machine learning to 5 different people; a child, teen, a college student, a grad student and an expert ...
CoinTelegraph

5 key features of machine learning

Machine learning has a wide range of applications in the finance, healthcare, marketing and transportation industries. It is used to analyze and process large amounts of data, make predictions, and ...
Search Engine Land

Machine learning for large-scale SEM accounts

Can machine learning be applied to your PPC accounts to make them more efficient? Columnist David Fothergill describes how he utilized machine learning to find new keywords for his campaigns. A key ...