The TIE Fighter set features several unique functions, starting with placing the Smart Tag in the straighter for ...

The brand-new, jaw-dropping Lego smart brick tech can recognize other bricks, activate effects and play music. They're ...

Lego says its new tech-enabled products are its "most revolutionary innovation" since it launched its mini-figurines in 1978.

Lego unveiled Smart Bricks, the brand’s first foray into smart tech integration, at this year’s CES trade show. The first ...

LEGO has announced a huge update to its bricks, which the company is calling "one of the most significant evolutions" in 50 ...

LEGO announced it will launch a line of new Star Wars kits that include its new Smart Brick, a special piece that brings tech ...

The newly announced LEGO Smart Play bricks are launching with a huge caveat, though one of them is slightly cheaper than ...

LEGO ‘SMART Bricks’ will roll out in LEGO Star Wars sets as early as March 2026, per LEGO’s official press release. In barest ...

Lego recently unveiled one of its major technological shifts at CES 2026, marking a new bold step into the future with Lego ...

Lego fans of all ages are gearing up for the New Mexico Brick Convention, taking place on Saturday and Sunday, Jan. 17-18, at ...

Bricks & Minifigs Minnetonka is becoming a hub for LEGO® resale in the Twin Cities, with customers bringing in ...