News

With the rate of cord cutting accelerating to record levels, the news for the broadcast networks is not all bad, with daytime TV increasing its growth in ad impressions during the 2022-2023 season, ...
iSpot is buying analytics company 605, the latest in a series of moves aimed at controlling the growing marketplace for counting audiences ...
Measurement Paramount picks iSpot.tv as TV ad currency alternative to Nielsen ISpot joins Comscore and VideoAmp as alternatives, throwing Nielsen’s future at Paramount into question By Jack Neff.
TV advertising measurement company iSpot.tv acquired 605, a media and entertainment data and analytics firm founded by AMC Networks CEO Kristin Dolan.
WarnerMedia has tapped Comscore, iSpot and VideoAmp in a bid to expand audience measurement beyond that provided by Nielsen ...
2023 forecast: With live sporting events and increased vaccine use, there's an open door for increased TV ad spend in 2023 By Jacqueline Renfrow Dec 19, 2022 5:00am iSpot.tv Pfizer COVID-19 TV ads ...
iSpot.tv raises $5M, looks to provide better advertising insights by analyzing 35,000 TV commercials by John Cook on October 8, 2013 at 7:00 am ...
TV analytics firm 605, which was founded by Kristin Dolan before she became CEO of AMC Networks, has been acquired by ad measurement company iSpot.
iSpot.tv wants to provide brands, agencies, and networks with real-time data about ad campaigns that are running on TV. The company tracks all ads that appear across more than 80 networks in the U ...
iSpot.tv offers some other fun insights. For example, the company lists the top 10 most digitally engaging ad campaigns — now populated with ads from Supercell, State Farm, EA and Netflix.
BELLEVUE, Wash. & NEW YORK—Amid ongoing consolidation in the ad measurement and tech sector, iSpot.tv has acquired 605, a measurement and attribution company. The deal brings together two independent ...