How does the use of singular and plural keywords influence search intent and results? Lidia conducted a unique data study analyzing keyword choice for ecommerce queries. The intent your page aims to ...

Whenever I teach about racial discrimination and its emotional outcomes, I find myself repeating this well-known line to students. It’s a pithy way to drive home the point that, just because you (or ...

Does your company test every feature you release into production? How about 50%? From our candid conversations with our enterprise customers, we found that many companies do little to no functional ...

If CIOs keep treating AI as a tool instead of an intent-driven workforce, they’ll miss the biggest reinvention of enterprise work in a decade.

In this article, I am focusing on actions that happen in singular instances, and where these types of interactions with the individuals who perpetrate them, would otherwise be seen as inconsistent ...

Called ‘Intentrack’, the survey claims to assess how various types of brand interaction affect consumer intent. “It takes us to different ways of measuring and predicting the value of contact ...

Dear Faculty Relations: I’m fielding student complaints about a faculty member’s tone in the classroom. I’ve known this colleague for years and I really value them, but sometimes there’s a disconnect ...

Management outlook is a dominant vantage point in business operations. Leaders strongly identify with generally accepted disciplines of management, such as finance, marketing, quality, and customer ...

We don’t have an artificial intelligence (AI) innovation problem right now. We have an intent problem. It’s not that the models or tools exploiting them for narrower purposes aren’t powerful because ...