With up to 95% of website visitors remaining anonymous, travel brands are leaving revenue on the table. Identity resolution helps recognize and convert these users, enabling better personalization, ...
The dust has settled on another record-breaking Black Friday and Cyber Monday (BFCM), and brands are left with a treasure trove of consumer data to learn from. Our analysis of this year’s brand ...
CHICAGO, IL, UNITED STATES, June 10, 2026 /EINPresswire.com/ — The American Marketing Association (AMA) and Epsilon released new research today exploring a growing ...
A new identity-resolution capability is being offered to advertisers via an expanded partnership between Viant and TransUnion. Thanks to this arrangement, Viant’s Household ID can now identify 95% of ...
Improving the return on investment and effectiveness of marketing, customer satisfaction, and privacy safeguards to reduce compliance or regulatory risk are the top three objectives for the next 12 ...
NEW YORK, Jan. 06, 2026 (GLOBE NEWSWIRE) -- Adstra, an industry leader in identity resolution, today announced a collaboration with Stagwell’s The Marketing Cloud (TMC) and Databricks, the data and AI ...
Oakbrook Terrace, Ill., June 14, 2022 (GLOBE NEWSWIRE) -- Infutor, a Verisk (VRSK) business and consumer identity management expert, today announced that it is launching Infutor Identity Resolution, ...
WiSE today announced the public release of the 360WiSE Official Canon v1.0, a collection of 27 publicly available ...
PARIS, June 30, 2026 (GLOBE NEWSWIRE) -- Media Square, France's leading publisher marketplace, today announced the successful testing of Intent IQ's Bid Enhancement solution based on the company’s ...
New solution enables cross-partner measurement, attribution, and analytics across de-identified patient and HCP data, in a privacy-preserving architecture. Healthcare organizations have invested ...
Managing first-party data – and, by extension, your identity strategy – has never been more critical in today’s evolving digital landscape. The landscape has also never been more challenging to ...
New Snowflake Native App puts configurable, transparent identity resolution directly in the hands of data teams, inside their own Snowflake environment Redpoint Global, the Data Readiness Company, ...
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