NEW YORK, April 14, 2021 /PRNewswire/ — Integral Ad Science (IAS), a global leader in digital ad verification, today released new research showing that U.S. consumers prefer YouTube to all other ...
IAS Case Study Reveals In-View Ads Tripled the Return on Ad Spend Compared to Not-In-View-Placements
In partnership with Catalina, the study explores how a major consumer packaged goods brand drives sales through the use of display advertisements in both mobile and desktop environments. To measure ...
Biometric research conducted by Integral Ad Science looks to prove that ads viewed in high-quality mobile web environments are perceived more favourably, and drive higher engagement and brand recall.
Choosing the right IAS coaching institute plays a crucial role in your UPSC civil services journey. Whether you're a beginner or an old aspirant, the right mentorship can streamline your preparation, ...
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