Researchers from Northwestern University, University of Pennsylvania, and University of Colorado published a new Journal of Marketing study that proposes abandoning null hypothesis significance ...

Yesterday’s article by Geoff Cumming, based on a very recent Proceedings of the National Academy of Science paper, argued that “null hypothesis significance tests” (NHST) are flawed – and he is ...

After a study is conducted that produces a scientific conclusion, what is the probability 1 that the conclusion is correct? In the case of research that involves hypothesis testing, the scientific ...

In the middle of the 20 th century, the field of psychology had a problem. In the wake of the Manhattan Project and in the early days of the space race, the so-called “hard sciences” were producing ...