With OpenAI's latest updates to its Responses API — the application programming interface that allows developers on OpenAI's platform to access multiple agentic tools like web search and file search ...
Conversational AI models such as ChatGPT, Grok, Copilot, DeepSeek, Claude, Perplexity and Gemini are transforming how audiences access information. Generative engine optimization (GEO), sometimes ...
How humans retrieve information has changed forever. Unlike with Google, AI is trained to generate an answer tailored to the user’s intent. Results pages are making place for short, rich and ...
Structure content for AI search so it’s easy for LLMs to cite. Use clarity, formatting, and hierarchy to improve your visibility in AI results. In the SEO world, when we talk about how to structure ...
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