Andrea Aker is CEO of Aker Ink PR & Marketing, a full-service agency that helps companies increase awareness, thought leadership and leads. In an on-demand, digital-first world where one’s first ...

AI-generated videos are already here, and this machine is unstoppable. According to a Wistia report, 41% of videos will be created with AI in 2025 — double the share from last year. AI now plays a ...

To cut through the noise, you need to create insightful, experience-based content, focus on original thought leadership, prioritize interactive and engaging formats, refresh and repurpose ...

The digital world thrives on content. But managing that content for various channels and platforms can be a monumental task. Enter generative AI – artificial intelligence technology so advanced and ...

Creating a quality piece of content is hard work. Depending on the size of your team, it may involve dozens of hours and several stakeholders. How can you simplify this process and keep everyone on ...

Let’s face it — a lot of businesses are in industries that just aren’t very exciting or glamorous. And that can make content marketing all the more difficult. What do you write about to get customers ...

You can only Harlem Shake or 6-7 so many times before your audience scrolls right past. Content creators and influencers face relentless pressure: Post consistently, stay relevant, and somehow avoid ...

Students deserve an education that prepares them for the world they’re entering, not the old one our current system was ...

Editor’s note: This is the second article in a series. For the first article, which provides a series overview, see “Transform Your Business Model,” also in this issue. Accounting firms come to Kassi ...

TikTok, an app that was once just a place for user-generated content, is launching a new setting that lets users choose how much AI-generated content they want to see in their For You feed. The ...