Recently, the new CEO of a global consumer entertainment company decided that integrating the company’s distinct brands into one digital platform was a key strategy for future growth. He asked the ...
Five elements can move you beyond episodic success. by Paul Blase and Paul Leinwand Delivering sustained growth is one of the hardest things a company can do. A brilliant idea or product innovation ...
As the saying goes, you don’t know what you don’t know. In a marketing, advertising or public relations agency, there are so many different departments, teams and “moving parts” that new and ...
Business Tech News #1 – I tried to build a website using AI, and it only took 30 minutes. Tech writer Carly Quellman talked about her experience with building a website for her company. Starting from ...